Experience
- 2010 – nowBuilder and product marketerMichał Włosik EFC · remote
Product marketing, copywriting and automation for B2B tech clients, plus my own products: Ectobuilder, Lessonpills and Sumbox.
- 2026Content WriterText · Wrocław, hybrid
Website and landing page copy for a B2B SaaS platform: turning complex features into conversion-focused messaging with SEO, design, dev and product, then iterating on analytics, search data and heatmaps with AI-assisted workflows.
- 2024 – 2025Senior Content Marketing SpecialistSiili Solutions · Helsinki, remote
Built the AI-Powered newsletter from zero to 6,600 subscribers on an automated Make.com and Gemini engine. Whitepapers, research and case stories on AI in software delivery.
- 2022 – 2024Product writerCentra · Stockholm
Product marketing for a headless ecommerce platform: comparison guides, industry landing pages, a 500-brand conversion report and client stories.
- 2020 – 2022Technical WriterOcado Technology · Wrocław
Maintained, deployed and supported documentation for developer teams.
- 2020Senior Tech CopywriterEdgio (Moovweb) · California, remote
Positioning, blog content and ebooks for a CDN and web performance platform for ecommerce.
- 2020Technical CopywriterSecurionPay
Online marketing copy and press releases for a payments platform.
- 2017 – 2020CopywriterAvenga Poland · Wrocław
AdTech and privacy content for the Clearcode blog, and co-author of The AdTech Book.
- 2015 – 2016Content Marketing ManagerSoftware Brothers · Wrocław
Produced, sourced and edited marketing content across company channels and social media.
- 2015Content ManagerZoovu · Wrocław
Ran content delivery, copywriting and editing for the company blog and third-party publications.
- 2009 – 2010Editor and TranslatorMoney.pl
- 2008 – 2010Tech BloggerEngadget
Education
- 2002 – 2007MA, English LinguisticsUniversity of Wrocław
- 2002 – 2004BA, Teaching English as a Foreign LanguageUniversity of Wrocław
- 2007 – 2009Postgraduate diploma, Human Resources ManagementSWPS University, Warsaw
Industries
- AdTech
- Ecommerce
- CDN and web performance
- Software development
- Analytics and privacy
- AI tools
Skills
- Product marketing and positioning
- Marketing automation
- AI agents and prompt design
- Go-to-market and launches
- SEO and AI search
Tools
Make.com, Notion, Ghost, Google Gemini, Claude, ChatGPT and MCP for automation; Next.js and Supabase for the products I build.