Product comparison guide (headless eCommerce platforms)

Read the full article on the Centra blog:

The challenges in writing such content include maintaining impartiality, simplifying technical details, and ensuring the content is relevant and informative for decision-makers.

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Choosing the Best CDN for Your Online Store

In 2020, I joined Moovweb (later part of the Edgio and most recently Akamai family of high-performance delivery solutions) to solidify their position as the superior choice for high-performance eCommerce platforms.

Fashion ecommerce client stories

A collection of my case stories for the headless fashion ecommerce platform Centra

Industry-focused product landing pages

A product landing page is designed specifically to persuade visitors to engage with a product-related offer. It includes elements like compelling headlines, benefit-oriented copy, hero images, and social proof, all focused on conversions.

What is composable commerce, and why does it matter?

In this article, I examine the shift from traditional ecommerce solutions to composable commerce models, which allow brands to assemble their ideal technology stack from independent, interoperable services.

Industry report: Conversion rate in fashion ecommerce benchmarks

In this industry report, I explore how localization and cross-border strategies impact fashion ecommerce conversion rates, drawing on data from 500 brands.